1. Introduction

This proposal has been prepared in response to the requirements, reference designs, and questions shared for DOMAUTOPRO — a French-language, B2B (professionals-only) car auction marketplace for Martinique and the wider French overseas territories. The platform is built on our Ultimate Car Auction Software theme, customised and themed to match your design references.

The solution covers:

    • Multi-vendor marketplace using the theme’s native seller and buyer dashboards (single registration, both roles accessible)
    • Live auctions, buy-now, no-reserve, silent (sealed-bid) and scheduled auctions, with anti-sniping
    • Stripe Connect payments — buyer premium, Stripe-fee passthrough, and seller commission, with a refundable deposit / hold
    • Full DOMAUTOPRO design across all pages, built as editable Gutenberg + ACF blocks
    • French interface and SIRET/SIREN/Code APE vetted professional registration
    • Phased delivery, so you can commission the site in stages
  1. Client Requirements

Based on your document, reference mockups, and our review of the platform, the requirements are grouped as follows.

2.1 Marketplace & Vendors

  • 4–8 professional vendors, each managing their own listings via an independent dashboard
  • Vendors can post auctions / single cars / car packs themselves, published directly without admin approval
  • Public vendor presence (storefront-style listing per vendor)

2.2 Auctions & Bidding

  • Multiple sale types: classic auction, no-reserve, buy-now, silent (sealed-bid), scheduled
  • Hidden reserve price, highest-bidder-in-green display, and 2-minute anti-sniping auto-extend
  • Faceted search filters driven by live vehicle data (brand, fuel, gearbox, year, mileage, price, etc.)

2.3 Payments & Fees

The fee model follows your reference mockups precisely:

  • Buyer pays, in addition to the hammer price: a 7% sale fee (buyer premium) and a 1.25% Stripe processing fee
  • Seller pays a 3% DOMAUTOPRO commission, deducted from the sale proceeds
  • A refundable 10% deposit / hold is collected from the buyer; it also sets the buyer’s authorised bidding ceiling (deposit = bidding limit)
  • Payments route through Stripe Connect as two separate streams — the buyer-side charge and the seller-side settlement
  • On winning, the balance is auto-debited; if it fails, the buyer has 24 hours to pay manually; if still unpaid, the auction is cancelled and the seller may re-open it

2.4 Registration & Vetting

  • Professional registration capturing mandatory SIRET/SIREN, Code APE and company name
  • Manual vetting / approval of every new account before participation

2.5 Design & Language

  • DOMAUTOPRO visual identity across homepage, catalog, vehicle detail, dashboards, create-listing and “How it works”
  • French only is required (for at least the first two years); the site remains translation-ready for the future
  1. Design & Development

The build is organised in four phases so you can commission the site in stages. The reference mockups are used as design guidance and refined for feasibility during the Figma stage. New and re-designed pages are built as reusable Gutenberg + ACF blocks, so text, links, images and section visibility can be edited from the front end. Estimated hours are shown for each deliverable.

Phase 1 — Setup & Page Development

This phase covers purchase and installation of the auction software, followed by design and development of all pages to the DOMAUTOPRO design. Theme setup and installation are provided at no additional cost. UI design (Figma) and HTML each include a client-approval checkpoint before theme implementation.

All Access License & theme setup — Purchase of the Ultimate Car Auction Software — All Access License (USD 499, billed to the project alongside this phase) and installation/configuration of the parent + vehicle child theme with core auction, payment and vendor settings.  Estimated hours: Included (no cost)

Global design system — Shared framework across every page: header (logo, navigation, search, account/login), footer band, button styles, colour palette (navy + white), typography and responsive grid.  Estimated hours: 24

Homepage — marketplace (new) — Hero with headline and search; live “activity” stats panel; vendor storefront cards; a “current auctions” vehicle grid with sale-type badges; category chips; a trust row; and a “create pro account” call-to-action.  Estimated hours: 40

 

Client reference designs — homepage variants (Martinique / DES DOM / dark-hero). Final UI refined for feasibility during the Figma stage.

Single auction / vehicle detail page (new) — Image gallery with video, vehicle title and key facts, full specification table, main-equipment list, and location map; plus the right-side bid panel — current bid, place-bid / raise-bid, increase-max-bid, winning-bid (buyer premium) fee, bid history, and secured-payment note.  Estimated hours: 26

Client reference design — vehicle detail / single auction page. Refined for feasibility during the Figma stage.

Vehicle catalog / listing (re-design) — Left filter sidebar (brand, price range, gearbox, fuel, year, mileage), result count, grid/list toggle and sort; vehicle cards with key specs and price; sale-type tabs and pagination.  Estimated hours: 18

Client reference design — vehicle catalog / listing. Refined for feasibility during the Figma stage.

Buyer dashboard (re-design) — Sidebar menu; four KPI tiles; won-vehicle card with payment summary (price, fees, deposit, balance due); pay-now panel with 24-hour countdown and saved card; recent-activity feed; and saved payment method.  Estimated hours: 24

Client reference design — buyer dashboard. Refined for feasibility during the Figma stage.

Seller dashboard (re-design) — Sidebar menu; four revenue KPI cards; “create a new sale” type chooser (silent, lot, buy-now, classic); performance and sale-type charts; vehicles-for-sale and sold tables; and a monthly financial summary (purchases, sales, commission, net to vendor).  Estimated hours: 28

Client reference design — seller dashboard. Refined for feasibility during the Figma stage.

Create-listing wizard (re-design) — Four-step wizard with left step navigation — (1) general info, (2) media upload, (3) price & conditions, (4) review — with save-draft and publish actions.  Estimated hours: 18

Client reference design — create-listing wizard. Refined for feasibility during the Figma stage.

“Comment ça marche” page (new) — Marketing page with four numbered steps: free bidding with a hidden reserve; green “leading” vs red “outbid” status; the 2-minute anti-sniping auto-extend; and the “you won” final state, with supporting notes.  Estimated hours: 12

Client reference design — “Comment ça marche” / how-it-works. Refined for feasibility during the Figma stage.

Subtotal — Phase 1: 190 hours

Checkpoints: Figma → client approval, then HTML → client approval, then theme implementation. Phase 1 includes approx. 35h UI design (Figma) and 50h HTML, plus 105h implementation.

 

Phase 2 — Small & Required Customisations + Configuration

Configuration — Fee model (7% buyer premium, 1.25% Stripe passthrough, 3% seller commission), 2-minute anti-sniping, deposit/hold and bidding-ceiling, sale types (including silent & scheduled), and vendor onboarding.  Estimated hours: 10

Vendor self-publish (no admin approval) — Vendor listings go live directly without admin approval.  Estimated hours: 5

Car model as free-text field — Switch the vehicle model from a fixed list to a free-text field.  Estimated hours: 4

Mandatory SIRET/SIREN, Code APE & company fields + vetting — Add mandatory professional-registration fields, captured as text for your manual vetting.  Estimated hours: 10

Remove spectator & share buttons — Remove the spectator and social-share buttons from the auction page.  Estimated hours: 2

Search filter setup (transmission / location) — Add the required custom fields and enable the additional filters.  Estimated hours: 4

French translation — interface + default emails — Translate the interface and the default notification emails into French.  Estimated hours: 16

24-hour settlement + non-payment workflow — If auto-debit fails, the buyer has 24 hours to pay manually; if still unpaid, the auction is cancelled and the seller may re-open it.  Estimated hours: 14

Subtotal — Phase 2: 65 hours

 

Phase 3 — Dashboard Enhancements

Buyer dashboard widgets — Overview tiles, pay-now panel, invoices, saved cards and profile widgets.  Estimated hours: 30

Seller dashboard widgets — Revenue KPI cards, and performance & sale-type breakdown charts.  Estimated hours: 28

Public vendor storefront pages — A public listing page per vendor with their profile and current vehicles.  Estimated hours: 18

Subtotal — Phase 3: 76 hours

 

Phase 4 — New Custom Features

Seller profit / cost model — Capture each vehicle’s acquisition cost and report profit and margin to the seller.  Estimated hours: 24

Vendor ↔ buyer messaging — In-platform messaging between vendors and buyers.  Estimated hours: 30

Multi-vehicle lots (basic) — One product containing multiple cars, via custom fields.  Estimated hours: 8

French VAT-compliant invoices (TVA + SIRET) — Legally compliant French invoices showing TVA and SIRET.  Estimated hours: 24

Subtotal — Phase 4: 86 hours

Note: VIP paid-access auctions are a future phase, quoted separately.

 

  1. Effort & Commercials

4.1 Effort Summary

Phase Hours
Phase 1 — Setup & page development 190
Phase 2 — Small & required customisations + configuration 65
Phase 3 — Dashboard enhancements 76
Phase 4 — New custom features 86
Total (Phases 1–4) 417

4.2 Project Cost

Our standard development rate is USD 45 / hour, and the full scope above (Phases 1–4) represents an estimated 417 hours of design and development.

As this is our first engagement with DOMAUTOPRO — and a flagship reference build for the professional automobile-auction market across the French overseas territories, with further phases (including VIP paid-access auctions) anticipated — we are pleased to offer a fixed strategic project price, significantly below our standard hourly rate.

Item Amount (USD)
Custom development (Phases 1–4) — fixed strategic price 6,999
Ultimate Car Auction Software — All Access License (annual, first year) 499
Total 7,498

This is a one-time strategic rate for this engagement; future enhancement phases and post-launch maintenance are quoted at our standard rates. The All Access License is billed annually and renews each year at the Client’s cost. Third-party costs (hosting, domain, and payment-gateway fees) are borne by the Client.

4.3 Milestone & Payment Schedule

Development is delivered across four milestones. An advance payment is collected before each milestone commences. Timelines are expressed in weeks from the project kick-off date.

Milestone Phase / Deliverables Hours Timeline USD
Phase 1 All Access License + theme setup/install + design & all-page development (incl. licence USD 499) 190 By Week 5 2,249
Phase 2 Small & required customisations + configuration 65 By Week 7 1,750
Phase 3 Dashboard enhancements 76 By Week 9 1,750
Phase 4 New custom features 86 By Week 12 1,749
Total 417 ~12 weeks 7,498

Week numbers are calculated from the project kick-off date (the date the first advance payment is received); actual calendar dates are confirmed on kick-off. Timelines assume timely Client sign-off at the Figma and HTML approval checkpoints in Phase 1; a delayed approval shifts subsequent milestones accordingly.

Payment link — Phase 1 advance (Ultimate Car Auction Software — All Access License + Phase 1): check below to pay

4.4 Payment Terms

    • Each milestone is invoiced in advance, before its phase commences; work on that phase begins on receipt of the advance payment.
    • Payment options:
    • Wire transfer to Inception Software LLP 
      • Bank transfer details
      • Bank Name: ICICI Bank
      • Account Name: Inception Software LLP
      • IBAN Account Number: 081505000689
      • IFSC Code: ICIC0000815
      • SWIFT Code: ICICINBBCTS
    • Secure Payment link (Ultimate Car Auction Software — All Access License + Phase 1 advance): check below to pay